Breaking Silos, Boosting Success: AMG's Journey with Unified Product Data Management

The challenge and how Vinculum helped

Facing team fragmentation and isolated content creation, Al Musbah Group (AMG) grappled with multilingual challenges and an extensive product portfolio. Vinculum’s solution, VinPIM, became the single source of truth, fostering collaboration and ensuring data accuracy. Built-in workflow integration streamlined team processes, while multilingual support automated translations, expanding market reach.

Omni-channel listing support simplified category inheritance, and efficient marketplace mapping eased readiness for multiple platforms. VinPIM’s implementation resulted in streamlined data syndication, a significant reduction in turnaround time, and the establishment of a standardized taxonomy, optimizing operational efficiency and enhancing the user experience for AMG.